Avoid this common Autoresponder Email Marketing Mistake
Sending attachments to your list is a big mistake. Find out why in this quick MySmallBiz University video tutorial.
Unlike sending an email to someone you mail to regularly, attachments pose some special problems for autoresponders. This is especially true when you are trying to attach a file that is big like a video, mp3 file or even a pdf document.
Think about the numbers for a minute.
The PDF version of MySmallBiz Map is over 1 Meg in size. Attaching this single PDF file and broadcasting that message to a list – of any size, say 10,000 subscribers, means that each mail that I send out will be 1 Meg in size X 10,000.
That’s 1o Gigs of bandwidth!
Even if you’re subscribers don’t read the message your host isn’t’ going to be too happy. In fact, depending on who hosts your site it may even eat up ALL of you available web hosting bandwidth for the month.
This doesn’t even take into consideration the delivery rate – It ain’t going to be pretty!
So what should you do when you NEED to send an attachment of the file to your list?
Watch this video and find out!
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