They’ve long been a popular choice for online marketers. But if you’re wondering why everyone is suddenly hosting (or participating in) virtual summits, here’s what you need to know. They make money. Even a free summit has the power to add to your bottom line through “back end” sales. The ability to market to new

Ask any online event organizer or host what her biggest struggle is, and she’ll nearly always say it’s technology. From not knowing what apps to use to not understanding how they work to fighting to connect them with each other, tech is the one thing that holds most people back from hosting an online event.

How many hours per day do you spend on the phone with clients? If you’re like most coaches, the answer is often “more than I want to.” Let’s face it, coaching can be exhausting. Sure, you love working with different clients, and you get a real charge out of being able to help someone overcome

Unlike a 3-day conference or telesummit, VIP days are generally tightly focused with a single goal. You want your client to walk away having solved her biggest business problem (or at least one that’s been holding her back for some time) and be able to jump back into work with a sense of accomplishment. You

Ask anyone who has ever offered coaching services before and they’ll tell you that a certain percentage of clients simply will not (or can not) do the work. Sure, they love the idea of having a coach. They might know a good coach is a secret to business and life success. But for some reason,

Some of us like to fly by the seat of our pants. We “go with the flow,” and relish the flexibility our online, self-employed status gives us. I get it. But when you’re planning your VIP day, freeform flexibility is the kiss of death. Your VIP day has a goal, and in order to reach

Selling anything online today requires plenty of “social proof.” Testimonials, “likes” and “shares,” re-tweets and re-grams are all ways of saying “I like this. It’s worthy of my time and money.” For training programs, ebooks and other downloadable items, testimonials are the biggest and best tool in your toolbox. But when you’re running a live

What if you could save an hour a day starting tomorrow? That’s 5 hours per week or more than a half-day off. Imagine closing up shop at 11am every Friday without worrying about all the stuff that didn’t get done. You can do that when you put these 4 solutions in place, and you can

No one can know—and do—it all. And if you’re in business, then you know there are a lot of moving parts that all have to be managed. Websites, shopping carts, email managers, video editing, copywriting, and file storage…the list goes on. And here’s where many new (and even some established) business owners fall down. They

Here’s an all-too-common scenario: A seemingly successful coach (or service provider) is hard at work growing her business. She’s working lots of hours, and her hourly rate is respectable. But her cash flow is dismal. Why? Because she’s working so hard that finding the time to actually take control of her money is impossible. Invoices