BASICS: Getting Started With Active Campaign

What will I learn?

Learn how to hit the ground running with ActiveCampaign! This course teaches the fundamentals of email marketing and marketing automation, and will help you set up your account, get familiar with the platform, and begin using it to your success right away.

You will learn how to:

  • Track the behavior of newly-acquired leads and customers
  • Import your existing contact list without data loss
  • Use forms to collect the contact data you need
  • Create targeted segments of your contacts
  • Send relevant, personalized messages
  • Build your first automation
  • Use our Deals CRM to create and manage a sales pipeline

You’ll learn from a series of quick videos that explain marketing concepts clearly and walk you through processes step-by-step. Within each lesson, you’ll find downloadable notes containing important takeaways and more resources for you to reference at your convenience.

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