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Descriptions:  Before you go any further I want you to know what business your actually in.  What is your market theme and what niche markets have you researched?  If you can’t right down a keyword phrase or describe a market them that you want to do business in then you’re doomed to failure.

Action Item: Write down in your journal your Hub/Theme Market and as many Niche/Spoke markets that you can think of.  Do it now, we’ll need this information later.

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